Digital Marketing Knowledge

Generate High traffic to your website? The following traffic-driving strategies are organic in nature. You won't have to pay a single dollar for traffic that falls under this bucket. But you will have to trade your time. And since time is more valuable than money, in that it can only be used once then it's gone forever, there's still a significant cost involved depending on your skill level. Organic Methods #1 -- Implement Good Search Engine Optimization (SEO) Today, if you don't understand SEO, you're doing yourself a disservice. Discover the nuances of SEO so that you're engaging in the right type of traffic delivery strategies. You don't want to bend or break the rules. Plus, by really having an understanding of SEO, you could quite literally supercharge your results. Find a good course or audiobook about SEO and learn like the wind. #2 -- Write Insatiable Content Content is king. As long as you create insatiable content on your site or ...

Understanding Voice Search Before we jump into how you can optimize for voice search, there are some basics we need to cover. First, it’s important to understand that voice search is more natural and conversational in tone--and that it’s most often performed on a mobile device for local search purposes. Because they’re more natural, voice searches also tend to be longer than text-based queries. Voice search, in general, is all about delivering on-the-go results in the location in which the user is currently located. Now that you understand how voice search is used, let’s get started with these tips.  1. Make Your Content Scannable People who are searching the internet on their mobile devices are looking for content that’s been optimized for this platform. Make sure your content is easily readable, scannable and doesn’t have any annoying pop-ups or ads that could hinder them from getting the information they need. Use simple sentences, short paragraphs, and bold...